News

CVRD has new technology

The Comox Valley Regional District is moving forward with technology by introducing quick response codes into its print advertising.

These two-dimensional barcodes, called QR codes, are an easy way to link the real world to the virtual world. These mosaics of black and white squares, distinguished by the large squares in three of the corners, will begin to show up in CVRD print ads. Residents simply scan the QR codes using a smartphone code reader application, giving them immediate access to additional information through their mobile devices.

“As soon as one of our advertisements catches our reader’s attention, a snap on the QR code or, as we’ve coined it, CVRD SmartLink, allows you instant access to more information on that program or service,” said Koreen Gurak, CVRD’s manager of communications. “These codes also open up the potential to increased visitors who may otherwise not know of the helpful content that is provided on www.comoxvalleyrd.ca.”

SmartLink diminishes the loss of potential visitors to the CVRD website just because they forgot to copy the information from the advertisement.

For more information visit www.comoxvalleyrd.ca/smartlink.

We encourage an open exchange of ideas on this story's topic, but we ask you to follow our guidelines for respecting community standards. Personal attacks, inappropriate language, and off-topic comments may be removed, and comment privileges revoked, per our Terms of Use. Please see our FAQ if you have questions or concerns about using Facebook to comment.

You might like ...

Emission limits set for B.C. LNG producers
 
NDP health critic visiting Courtenay for town hall health meeting
 
Victoria could help agriculture more, says NDP
Farrah Fawcett dies age 62
 
The Week — Oct. 13
 
Council delegations have plenty to say
Tour de Rock community party a hairy affair in Port Alberni
 
Youth digging valley food growing movement
 
Chemainus lifts the curtain on new brand

Community Events, October 2014

Add an Event

Read the latest eEdition

Browse the print edition page by page, including stories and ads.

Oct 16 edition online now. Browse the archives.