News

CVRD has new technology

The Comox Valley Regional District is moving forward with technology by introducing quick response codes into its print advertising.

These two-dimensional barcodes, called QR codes, are an easy way to link the real world to the virtual world. These mosaics of black and white squares, distinguished by the large squares in three of the corners, will begin to show up in CVRD print ads. Residents simply scan the QR codes using a smartphone code reader application, giving them immediate access to additional information through their mobile devices.

“As soon as one of our advertisements catches our reader’s attention, a snap on the QR code or, as we’ve coined it, CVRD SmartLink, allows you instant access to more information on that program or service,” said Koreen Gurak, CVRD’s manager of communications. “These codes also open up the potential to increased visitors who may otherwise not know of the helpful content that is provided on www.comoxvalleyrd.ca.”

SmartLink diminishes the loss of potential visitors to the CVRD website just because they forgot to copy the information from the advertisement.

For more information visit www.comoxvalleyrd.ca/smartlink.

We encourage an open exchange of ideas on this story's topic, but we ask you to follow our guidelines for respecting community standards. Personal attacks, inappropriate language, and off-topic comments may be removed, and comment privileges revoked, per our Terms of Use. Please see our FAQ if you have questions or concerns about using Facebook to comment.

You might like ...

Hunters protest shift favouring non-residents
 
B.C.-only wines to come to some grocery stores
 
Virk shuffled to new job after Kwantlen flap
Charges laid in fatal hit-and-run
 
Family of hit-and-run victim makes emotional public appeal w/video
 
Pride comes to Alberni
Lava slows but still on track to hit Hawaii market
 
World Class Outdoor Education Program: West Coast Adventure College
 
Santa’s reindeer

Community Events, December 2014

Add an Event


Read the latest eEdition

Browse the print edition page by page, including stories and ads.

Dec 18 edition online now. Browse the archives.