Pamela Crowe

Pamela Crowe

New-look McDonald’s on Cliffe Ave.

Self-order kiosks, in-house bakery among new features

Terry Farrell

Record staff

 

The Cliffe Avenue McDonald’s had a grand re-opening celebration last weekend, to celebrate the completions of their renovations, and there was plenty to celebrate.

This was far more than a paint job and new tiles.

As owner/operator Stuart Aldred explained, it is a new dining experience.

“We are making changes to the restaurants, not just here, but all across Canada,” said Aldred, who owns all four McDonald’s locations in the Comox Valley.

Among the new features are the self-serve kiosks.

“Part of the idea with the new kiosks is we are listening to what our customers are asking for,” added Aldred. “Our guests want to be able to customize and do things themselves, but there are still options. If that’s not what you are looking for, you can still order the way you always have, by walking up to the counter. Our guests have told us that they want us to be contemporary and have that type of technology available to them, so that’s what we are doing.”

The self-serve kiosks are not meant to replace employees, but rather as a complementary service.

“Complementing, but also adding. We are actually increasing our staffing,” said Aldred.

“We have some new positions in the restaurant, including the ‘guest experience leader,’ which is essentially like a dining room host. So someone who will be interacting with the guests, when they come in to visit. These are new roles.

“We are looking to hire another 40 staff members in the next couple of months, not only for that role but for other positions as well. We are nearly at 200 employees – we have 195 employees in the Comox Valley, and we are trying to bring that up to around 240 people. ”

Aldred said there will be some new menu items coming in the summer, but was tight-lipped as to what they would be.

“We are always evolving the menu to what our guests are looking for,” he said.

Something new to the Cliffe Avenue location with which Crown Isle customers are already familiar is the McCafé Bakery.

“All of our products are baked in-store, every day, whether it be croissants, or Danishes, or pastries… there’s 10 different items to choose from, so it’s a fantastic product that is very popular with the afternoon snack (crowd),” said Aldred. “We’ve had it in the Crown Isle store since the beginning of the new year but now we have it down in the valley too.”

Aldred said the Comox restaurant will be the next location to undergo renovations.

 

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Just Posted

The objectives of the Vancouver Island Down Syndrome Society include peer support for parents and caregivers, as well as developing support services, projects, educational and employment opportunities for people with Down Syndrome. Photo supplied.
Vancouver Island Down Syndrome Society reaching families in the Comox Valley and beyond

COVID-19 restrictions forced a subdued first-anniversary celebration for the Vancouver Island Down… Continue reading

A multi-use bridge proposed at 6th Street would provide a cyclist/pedestrian connection between downtown Courtenay and Simms Park. Graphic supplied
Comox Valley Cycling Coalition advocates wider bridge

If a 6th Street multi-use bridge ever comes into fruition, the Comox… Continue reading

The board of education at a meeting in February 2020 voted to restrict cross-boundary transfers for some schools because of capacity concerns. Record file photo
Still time to request school transfer in Comox Valley for fall 2021

Option is not available for some local schools because of capacity issues

Cumberland photographer Sara Kemper recently took the top spot in a Canadian Geographic photography contest. Photo by Sara Kemper
Cumberland photographer takes top Canadian Geographic photo prize

Sara Kemper shows what home means to her in Comox Valley photo

Gord John stands during question period in Ottawa in Sept. 2020. (PHOTO COURTESY CHRISTIAN DIOTTE, HOUSE OF COMMONS PHOTO SERVICES)
2020: A Year in Review with Courtenay-Alberni MP Gord Johns

NDP MP wants to ‘build back better’ in 2021

Syringe is prepared with one of B.C.’s first vials of Pfizer vaccine to prevent COVID-19, Victoria, Dec. 22, 2020. (B.C. government)
B.C.’s COVID-19 caseload stays steady with 465 more Tuesday

No new outbreaks in health care facilities, 12 more deaths

Cannabis bought in British Columbia (Ashley Wadhwani/Black Press Media)
Is it time to start thinking about greener ways to package cannabis?

Packaging suppliers are still figuring eco-friendly and affordable packaging options that fit the mandates of Cannabis Regulations

Toronto’s Mass Vaccination Clinic is shown on Sunday January 17, 2021. THE CANADIAN PRESS/Frank Gunn
Canadian malls, conference centres, hotels offer up space for COVID vaccination centres

Commercial real estate association REALPAC said that a similar initiative was seeing success in the U.K.

Flags line the National Mall towards the Capitol Building as events get underway for President-elect Joe Biden’s inauguration ceremony, Wednesday, Jan. 20, 2021, in Washington. (AP Photo/Julio Cortez)
Joe Biden has been sworn in as the 46th president of the United States

About 25,000 National Guard members have been dispatched to Washington

A memorial for the fatal bus crash involving the Humboldt Broncos hockey team at the intersection of Highways 35 and 335 near Tisdale, Tuesday, October 27, 2020. THE CANADIAN PRESS/Liam Richards
‘End of the road:’ Truck driver in Humboldt Broncos crash awaits deportation decision

Sidhu was sentenced almost two years ago to eight years after pleading guilty to dangerous driving

Stand up paddleboarder Christie Jamieson is humbled to her knees as a pod of transient orcas put on a dramatic show on Jan. 19 in the Ucluelet Harbour. (Nora O’Malley photo)
Updated: Ucluelet paddle boarder surrounded by pod of orcas

“My whole body is still shaking. I don’t even know what to do with this energy.”

Inmates at Metchosin’s William Head Institution are being given COVID-19 vaccines as part of the first phase. Around 600 inmates will be vaccinated in the coming days. (Black Press Media file photo)
William Head prison inmates in receive first doses of COVID vaccine

Priority set for older inmates and those with underlying medical conditions

New Westminster TV production designer, Rick Whitfield, has designed an office in a box for British Columbians in need of a private workspace. (BC Box Office photo)
PHOTOS: B.C. man designs ‘box office’ solution for those working from home

‘A professionally designed workspace on your property, away from the distractions of home’

Chilliwack ER doctor Marc Greidanus is featured in a video, published Jan. 18, 2021, where he demonstrates and describes effectiveness of various styles of masks. (Youtube)
VIDEO: Emergency room doctor runs through pros and cons of various masks

‘We’ve been asked to wear a mask and it’s not that hard,’ Greidanus says.

Most Read