Starbucks Canada closes 1,100 stores for race, bias training

Coffee giant tries to make stores more inclusive after black men arrested at Philadelphia location

Starbucks is closing about 1,100 Canadian locations for anti-bias training Monday afternoon in a bid to make its stores more inclusive after the April arrest of two black men at one of its Philadelphia locations.

The four-hour training sessions that begin at 3 p.m. involve sharing experiences, listening to experts, reflecting on the realities of bias in society and talking about how employees can create public spaces where everyone feels like they belong.

In a media sneak peek of the training, the Seattle-based company said the sessions will begin with a video message from Starbucks Canada president Michael Conway, where he notes that the exercises were triggered by a “very regretful event.” The April incident in Philadelphia — in which two men were arrested after a Starbucks employee called the police on them — prompted the company to close its 8,000 U.S. locations for training last month.

“You may think this does not relate to us in Canada, but it does,” Conway said in the video. “The world is changing and we are not immune to the complexities or biases and neither are our customers or our communities.”

Conway said Starbucks locations grapple with issues around homelessness, language barriers and ”Canadians that simply appear very different from one of us,” but he believes the training will “only strengthen our resolve to make sure every customer feels welcome every time.”

Following his introduction, employees will break into groups of between three and five people to go through a 68-page book of exercises.

The materials ask employees to discuss the first time they noticed their “racial identity,” “had a friend of a different race who regularly visited your home,” “felt distracted at work because of external events related to race,” and “went to work with your natural hair without comments or questions from others.”

READ MORE: Men arrested at Starbucks say they feared for their lives

READ MORE: Starbucks to give racial sensitivity training after viral arrest video

The booklet references biases that negatively impact African American customers, but also asks broad questions around inclusion and diversity. It does not include direct references to issues faced by customers and employees of other races, of Indigenous backgrounds or those identifying as LGBTQ or having a disability.

The workbook is supplemented with videos from Starbucks executives, including board members and founder Howard Schultz, rapper and diversity advocate Common and inclusion experts.

Tomee Elizabeth Sojourner-Campbell, a Toronto-based consultant focusing on human rights compliance, diversity and inclusion, reviewed the materials Starbucks provides its stores with and said she thought it should be more tailored to Canada because the country has its own history of anti-black racism and challenges faced by stores are not uniform throughout the country.

She also wanted to see more acknowledgment of not only race, but issues around appearance, perceptions around mobility and ability to pay for goods.

“I would have expected them to actually address issues related to consumer racial profiling,” said Sojourner-Campbell, noting that the term is not even included in the glossary or list of themes the workbooks have, but was at the heart of the incident in Philadelphia.

“That seems very odd to me… I think they could have directly responded to it with a series of scenarios about what to do if there is consumer racial profiling. Bias training only gets people to point A, understanding that they have some semblance of a bias.”

She chalked Starbucks’ training up as a “public relations response,” but said it is a good way for the company to take stock of what it happening in its stores.

“Do I think four hours and this commitment will prevent a future complaint about consumer racial profiling? It is unlikely,” she said. “The complaints are not driven by the intent of the business or the employee, but the experience of the individual.”

She said she expected that the training would create “the Starbucks effect,” where other companies assess how they can be more inclusive and consider measures like Starbucks.

In the wake of the Philadelphia incident, Starbucks said it is providing all locations with lists of ways they can access mental health, substance abuse and housing services and committing to ongoing education and development for staff.

It also promised to tackle the circumstances that led to the training.

“Whether a person makes a purchase or not, they are welcome in our spaces,” said chief operating officer Roz Brewer in training videos.

“This includes the use of restrooms, cafes and patios — regardless of whether a person makes a purchase, they would be considered a customer.

The Canadian Press

Like us on Facebook and follow us on Twitter.

Just Posted

Outdoor classroom coming to Huband Park Elementary

The project has been a collaboration of various community groups, says PAC member

Marijuana to be legal in Canada Oct. 17: Trudeau

Prime Minister made the announcement during question period in the House of Commons

Campbell River schools, First Nations preserve traditional tongue

Project uses new technology to promote language to kids

Public to have say about pot

Senate passes Cannabis Act

A talent in the making

Pats consider 16-year-old a leader

In reversal, Trump signs executive order to stop family separation

President had been wrongly insisting he had no choice but to separate families apprehended at border

New Jersey forward Taylor Hall wins Hart Trophy as NHL MVP

Vancouver’s Sedin brothers share King Clancy Award for humanitarian efforts

Vancouver Island nursery property sells in historic deal

Green Thumb Garden Centre and Nurseries in north Nanaimo sold

GoFundMe page launched for families of missing Vancouver Island fishermen

Search for three men whose vessel capsized near Tofino on June 15 continues.

50 new fires sparked in B.C. after lightning strikes across province

Similar conditions seen at the beginning of 2017 wildfire season

B.C. woman graduates high school at age 92

Nanaimo’s Joan Deebank the oldest high school graduate ever in B.C., as far as ministry can confirm

B.C. Appeal Court rules lottery winner must be paid back $600,000 loan

Enone Rosas won $4.1 million in a lottery in 2007 and loaned a portion to a friend

17th Street to be repaved

Motorists can expect closures and detours

B.C. man surprised after used needle falls from sky

A Vernon resident said a syringe fell out of the sky and landed at his feet

Most Read