VendorWear introduces new product to make selling safer

Comox Valley entrepreneur Carol Elliott created her own belt-style vendor apron.

Anyone who shops at a farmers’ market, craft fair or garage sale has seen the familiar scenario: the customer pays the vendor who typically stashes the cash and makes change from a cash box that is sitting in a booth. Or the vendor reaches into a fanny pack exploding with a disorganized medley of money and personal items.

For Comox Valley entrepreneur Carol Elliott, this scenario was one she experienced often…and for years, as she worked the market circuit with her products, including the natural dog treats she made and marketed as former owner of the Pet Treat Bakery.

Tired of the vulnerability associated with cash boxes and fanny packs, with no secure place at a vendor booth to store essential personal items, Elliott is living proof that ‘necessity is the mother of invention.’

The idea occurred as she was making custom aprons and lunch sacks for adults and children through 12 Yellow Aprons, the business she started after selling the pet-treat business. Elliott researched wearable products on the Internet, but none offered the features she believed would address the vulnerability dilemma faced by thousands of vendors who sell at markets.  So, she designed one.

Elliott created and wore her own belt-style vendor apron with zippered pockets to organize and safely store cash and personal essentials when selling at craft fairs. She not only experienced safe selling for the first time in years, but her prototype caught the attention of other vendors who asked how they could get one.

Seeing the market potential based on feedback, this creative entrepreneur launched her new ComoxValley-based company, VendorWear, in late October.

VendorWear offers a basic model of the vendor apron-belt in a variety of fabric choices, but the company also offers options to customize a VendorWear ‘tool belt.’ Options include full-bib aprons designed to help food vendors better protect their clothing, and additional compartments to suit specific needs.

Elliott plans to market VendorWear on the Island for phase one sales, but anticipates that online marketing through her website and Facebook page will open her to significant sales growth, given the growing popularity of market-style selling around the world.  The company’s products are marketed as “the secure and wearable alternative to cash boxes and fanny packs,” with her tagline promoting a huge feature — “the zipped-up difference.”

VendorWear is in the process of being trademarked. Various product model names are being developed in preparation for the anticipated growth.

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Just Posted

A couple of clients took a break from the cold in January on opening day of the Connect Warming Centre. File photo
Courtenay council approves lease extension for Warming Centre

Courtenay council has approved a one-year lease extension and continued in-kind support… Continue reading

From left, NDP party leader John Horgan, Kus-kus-sum project manager Tim Ennis (with his daughter, Kestrel), K’omoks First Nation Chief Nicole Rempel, and Courtenay-Comox NDP candidate Ronna-Rae Leonard pose for a photo across the estuary from the Kus-kus-sum site. Photo by Terry Farrell
B.C. VOTES 2020: Horgan promises to bridge Kus-kus-sum funding gap

NDP leader John Horgan made what could amount to a major financial… Continue reading

The three candidates vying for the Courtenay-Comox riding: Ronna-Rae Leonard (NDP) Brennan Day (Liberal) and Gillian Anderson (Green)
BC VOTES 2020 – Courtenay-Comox candidates address affordable housing

In an effort to inform the Courtenay-Comox riding constituents, we have supplied… Continue reading

The Comox Valley Hospice Society recently received a generous donation from a personal donor to help fill a fundraising gap created by COVID-19. ADOBE STOCK IMAGE
Comox Valley Hospice Society receives significant donation

CVHS is facing a fundraising shortage created by the pandemic

FILE – People wait in line at a COVID-19 testing facility in Burnaby, B.C., on Thursday, August 13, 2020. THE CANADIAN PRESS/Darryl Dyck
167 new COVID-19 cases, 1 death recorded as B.C. enters 2nd wave

Three new healthcare outbreaks also announced

Is it time to start thinking about greener ways to package cannabis?

Packaging suppliers are still figuring eco-friendly and affordable packaging options that fit the mandates of Cannabis Regulations

Join Black Press Media and Do Some Good

Pay it Forward program supports local businesses in their community giving

A screenshot from the virtual all-candidates meeting on Monday, Oct. 19 hosted by the Alberni Valley Chamber of Commerce. (SCREENSHOT)
B.C. VOTES 2020: Mid Island-Pacific Rim candidates weigh in on forestry, tourism, LNG

For the first time ever, Alberni Valley Chamber hosted a virtual all-candidates’ meeting

Nanaimo RCMP are asking for the public’s assistance in locating Michael Leighton, who is wanted on 11 warrants on Vancouver Island and is a suspect in a recent break, enter and theft in Nanaimo. (Photos submitted)
RCMP looking for break-and-enter suspect with 11 warrants on the Island

Nanaimo RCMP say Michael Leighton a suspect in theft of pistol and $40,000 worth of coins

This 2020 electron microscope image made available by the National Institute of Allergy and Infectious Diseases shows a Novel Coronavirus SARS-CoV-2 particle isolated from a patient, in a laboratory in Fort Detrick, Md. THE CANADIAN PRESS/AP-NIAID/NIH via AP
At least 49 cases of COVID-19 linked to wedding in Calgary: Alberta Health

McMillan says the city of Calgary has recently seen several outbreaks linked to social gatherings

UBC geoscientists discovered the wreckage of a decades-old crash during an expedition on a mountain near Harrison Lake. (Submitted photo)
Wreckage of decades-old plane crash discovered on mountain near Harrison Lake

A team of Sts’ailes Community School students helped discover the twisted metal embedded in a glacier

The official search to locate Jordan Naterer was suspended Saturday Oct. 17. Photo courtesy of VPD.
‘I am not leaving without my son,’ says mother of missing Manning Park hiker

Family and friends continue to search for Jordan Naterer, after official efforts suspended

A bear similar to this black bear is believed responsible for killing a llama in Saanich on Oct. 19. (Black Press Media file photo)
Bear kills llama on Vancouver Island, prompting concerns over livestock

Officers could not track the bear they feel may not fear humans

Most Read