UPDATED: Competition Bureau sues Ticketmaster over ‘misleading’ ticket prices

Competition Bureau claims ticket giant inflates price from what was advertised by up to 65 per cent

Canada’s Competition Bureau is suing Ticketmaster for deceptive advertising, following a warning to end the marketing strategy last year.

In a statement Thursday, the Competition Bureau said it’s taking action against the ticket sales and distribution giant, as well as parent company Live Nation, for allegedly adding mandatory fees late into the sales transaction, inflating the price from what was advertised – in come cases by 65 per cent.

The mandatory fees imposed by Ticketmaster vary by ticket, and include “service fees”, “facility charges” and “order processing fees,” the Bureau claims.

The practice, called “drip pricing,” is misleading, the Bureau said, because consumers will always be forced to pay much higher prices than what is advertised.

The Bureau’s legal action against Ticketmaster comes seven months after ticket vendors were issued a warning to review its marketing strategies.

“Together, these actions send a strong signal to online retailers: consumers must have confidence that advertised prices are the ones they will pay,” John Pecman, Commissioner of Competition, said.

The Bureau has filed an application with the Competition Tribunal seeking, among other things, an end to the alleged deceptive marketing practices and an administrative monetary penalty.

In a statement to Black Press Media, Ticketmaster said it has long practiced transparency to enable informed purchases, and is committed to getting tickets into the hands of fans.

“Ticketmaster continues to work closely with Provincial governments to enhance consumer protection and provide the best ticketing experience for fans.”


Like us on Facebook and follow us on Twitter.

Just Posted

Aspen Park students get into the Spirit (Day)

Friday fundraiser supported upcoming Camp Homewood excursion

NIDES sending two robotics teams to world championships

Navigate squads will be only Vancouver Island reps at VEX World Championships in Louisville

Dead rabbits found at Comox Valley Exhibition Grounds stoke concerns about Nanaimo virus

A B.C. wildlife veterinarian says a few of the dead bunnies will be sent for diagnosis next week.

Courtenay-Comox MLA talks water bottling business in Merville

Ronna-Rae Leonard remained neutral when asked if she opposes the proposed business

Celebrating our transit drivers on their day

March 18 is International Transit Driver Appreciation Day

B.C. VIEWS: Speculation tax, cabin tax or asset tax?

Targeting empty homes seems confused and ineffective

Inspections, training needed to prevent repeat of Fernie ammonia leak across B.C.

Ammonia is inherently dangerous and should be not used in skating and curling rinks, says one expert

RCMP move to arrest pipeline protesters at entrance to Trans Mountain work site

28 demonstrators began blocking the entrance to Kinder Morgan’s work site at about 10 a.m. Saturday

Federal government seeks public feedback on pedestrian safety

What safety measures do you think need to improved for pedestrians and cyclists?

4 facts to ring in St. Patrick’s Day

What do you really know about the Irish celebration?

Experts urging caution as rabbits die by the hundreds in B.C. city

Province of B.C. confirms more positive tests for rabbit haemorrhagic disease

Canucks snap scoreless streak but fall short in 5-3 loss to Sharks

Swiss forward Timo Meier nets two, including the game-winner, to lead San Jose

VIDEO: Mountainaire Avian Rescue Society Wildlife Festival

Inaugural Wildlife Festival in Merville Saturday, March 17

Most Read