Denman Island Craft Faire sets record in sales

Sales were up a whopping 25 per cent this year at the Denman Island Craft Faire, setting an all-time record for this 32-year-old event

Sales were up a whopping 25 per cent this year at the Denman Island Craft Faire, setting an all-time record for this 32-year-old event, reports co-ordinator Autumn White.

“We’re thrilled. This speaks to the great reputation this event has developed over its 30 years of existence.

“The Faire is recognized far and wide for the quality of the wares and also for the  magical and welcoming atmosphere. We had shoppers from all over the mid- and North Island region, and I got the feeling that the whole of Denman Island showed up,” said White.

Gross revenues added up to approximately $93,000. This number includes revenue to a number of Denman community groups, which sold goods, food and/or raffle tickets to support conservation, affordable housing, the arts and other local initiatives.

“The Faire’s business model has really proven itself,” says White. “It’s a great venue for the crafters, and it also stimulates the local economy generally, providing jobs and boosting income for many Denman businesses.”

“We had lots of happy people coming through. The fair is a marvellous thing for local businesses,” says Daryl McLaughlin, owner of the Denman Island General Store, which hosted a couple of wine-tasting events during the weekend.

Also, the Faire plays a special role for the Island’s young people. Each year, children and teens are invited to sell their goods at the kids’ table, and to play music in the outdoor buskers’ area. They make some money, and also learn marketing skills, gain confidence and feel recognized as artists.

Now in its 32nd year, the Faire is a well-entrenched tradition. But there is always room for innovation, says White.

This year’s new feature, the food fair, which showcased a diverse selection of vendors and flavours, was a resounding hit and will be repeated in 2014.

To receive advance information about next year’s Faire, e-mail denmancraftfair@gmail.com.

— Denman Island Craft Faire

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